Les Affaires Plus - Funds that promise too much
In its October 2015 edition, the Les Affaires Plus magazine published an article (in French only) entitled "Des fonds qui en promettent trop" on page 14. This article by Ian Gascon, president of Idema Investments, shows why some financial products ads can be somewhat misleading. Through an example, it explains why an investor is probably better off trying to understand and challenge the message that is being sent to him.
About Idema Investments
Idema Investments is a portfolio manager that offers the first online investment solution that gives independent, personalized and low cost investment advice, also known as a "robo-advisor". A long term oriented systematic approach combined with the use of Exchange traded funds (ETFs) allows us to offer portfolios tailored to the needs of both do-it-yourself investors and investors looking for a managed portfolio solution. Follow our ETF blog on lesaffaires.com